This session featuring Jacqueline DeStefano-Tangorra, Founder and CEO at Omni Business Intelligence Solutions (OBIS), is designed to give you the tools you need to harness the power of generative AI in your business, focusing specifically on the creation of hyper-accurate customer mega-personas. We’ll also delve into the role of creativity in driving innovation and staying competitive in today’s AI-driven market. You’ll walk away with actionable strategies for prompt engineering, allowing you to interact more effectively with AI tools like ChatGPT and improve your broader communication skills.

Key Takeaways:

• Data Utilization for Customer Insights: how generative AI can synthesize customer data to create customer mega-personas for targeted marketing and product development.
• Maintaining a Competitive Edge: how creativity can set you apart from competitors who may be using the same technologies.
• Effective Communication with AI: how prompt engineering can improve your interactions with AI systems and consequently enhance decision-making and customer engagement.

OUR SPECIAL GUEST

Jacqueline DeStefano-Tangorra

CEO & Founder at Omni Business Intelligence Solutions (“OBIS”)

Jacqueline DeStefano-Tangorra started her professional career at the age of twenty-two years old when she became licensed as a certified public accountant in New York State. After spending five years as a financial statement auditor at a big four accounting firm, she switched into technology consulting to align with a growing passion she had for business intelligence, data analytics, artificial intelligence, machine learning and reporting. In switching her career paths, she pursued and received technology certifications with companies such as Tableau, Google, Adobe, Alteryx, and Microsoft. In October of 2022, she resigned from her role in corporate America to launch her own business and technology consulting firm, Omni Business Intelligence Solutions (“OBIS”) , acquiring over 135 clients and 75+ five-star reviews. In early 2023, she chose to further develop her education and enrolled in an Artificial Intelligence and Machine Learning course at Massachusetts Institute of Technology (“MIT”). Since then, she has continued to embrace the capabilities of large language model tech and generative AI in her business, finding unique ways to scale revenue and cut costs. In turn, this caught the eye of major media outlets and earned her company a feature in CNBC, Business Insider, Yahoo Finance, and LA Weekly. Jacqueline also shares her expertise on global platforms such as Upwork, delivering a webinar “Scaling Freelance Business Leveraging Generative AI” to a registered audience of over 6,500+ registered attendees and is often hired as an AI Expert talent panelist for company webinars. With a potent blend of expertise in both finance and technology, coupled with a proactive approach to lifelong learning and thought leadership, Jacqueline DeStefano-Tangorra continues to redefine what it means to be a versatile entrepreneur in the ever-evolving landscape of business and technology.